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CollectPlus squares up to the competition

Posted on 14/03/2011 by Marketing

EastEnders’ corner shop is latest to offer innovative parcel send service

CollectPlus, the parcel send and collection service, which allows parcels to be sent to and from local stores, has arrived in Walford to serve the characters of BBC soap opera EastEnders. Residents of Albert Square now have a handy alternative from which they can send and receive parcels through their local store, Minute Mart on Bridge Street.

CollectPlus operates through 3,500 corner shops within the PayPoint network, and Patrick Trueman’s fictional shop is the latest to join the expanding number of local stores nationwide where consumers can drop off or collect parcels. CollectPlus outlets are generally open from early in the morning until late in the evening, seven days a week. The service offers people the option to pick up or drop off purchases at a time and place convenient to them.

Walford has been without a Post Office since 2009, when it became a massage parlour, so the CollectPlus store will offer a valuable alternative for parcel delivery.

Mark Lewis, CEO at CollectPlus, comments:

“As big fans of EastEnders, we are hugely excited that residents of Albert Square now have local access to the CollectPlus parcel sending and collection service. Our longer opening hours will allow locals to pop into the Minute Mart on their way to the market in the morning or after a drink at The Queen Vic in the evening. We are expanding the number of corner shops able to offer the CollectPlus service, and the Albert Square store is a perfect illustration of the choice and convenience we’re offering to local communities nationwide.”

CollectPlus, which is backed by PayPoint and Yodel, recently launched an expanded parcel delivery service, which is the first to challenge the Post Office by offering deliveries and parcel collection direct from the high street. Patrick’s Minute Mart joins 18 other CollectPlus stores in the E17 area, widely believed be the inspiration for Walford. [1] [1] http://en.wikipedia.org/wiki/Walford

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