One third of men rely on their spouse to purchase their Mother’s Day gift on their behalf and one in six have forgotten to buy her a present at all, reveals research from CollectPlus
- Research from CollectPlus found sons will spend more on average on a Mother’s Day gift than daughters, but daughters are more inclined to give home-made gifts instead
- The study showed mums expect their offspring to spend £19.26 on their gift for Mother’s Day
- One in six men have forgotten to buy their mother a gift on Mother’s Day five times of more, with a third relying on their spouse to purchase a gift on their behalf
- Paying off mortgages/debts, or buying a car were listed as some of the more extravagant gifts received on Mother’s Day
- Yet, three in 10 mums will fake a smile on Mother’s Day when they open their gift, with four per cent admitting to throwing the present in the bin
- A box of cornflakes, a hammer, a potato with a message and welding gloves were revealed as the strangest presents mothers have received
- However, nearly half of UK mums do not usually even receive a gift on Mother’s Day
London, 20th March 2019 – New research today from CollectPlus, the UK’s largest independent store-based parcel delivery and returns service, reveals the UK is a nation of crafty daughters who won’t miss a trick to impress on Mother’s Day with a handmade gift, as research shows women are three times more likely than men to make their mum a gift.
When it comes to spend, the research showed that mothers expect a gift worth at least £19.26 on Mother’s Day. However, the study shows that sons will go above and beyond to spoil their mums, with men spending an average of £36 compared to £28 by women. Perhaps this is to overcompensate for the fact that many blokes are actually a forgetful bunch, with one in six men admitting they have forgotten to buy their mother a gift on Mother’s Day five or more times. And a third of men admit they rely on their wife or partner for help, whilst 16 per cent have asked a sibling and three per cent said they even got a work colleague to purchase their Mother’s Day present.
When they do remember, flowers and chocolates were revealed as the go-to Mother’s Day gift option for both sons and daughters, with two thirds choosing them as a present for their mum, followed by perfume or a meal in a restaurant. In contrast to this, CollectPlus also revealed that Brits like to splash the cash with some offspring admitting they have gone has far as paying off their mum’s mortgage/debts or bought them a car on Mother’s Day. Almost one in six buy their Mother’s Day presents using an online click and collect service, with 43 per cent revealing they are buying online for the ease of delivery and convenience.
The research commissioned by CollectPlus, who asked of poll of 2,000 Britons, uncovered the weirdest gifts that mothers have received on Mother’s Day, with cornflakes, a hammer, a potato with a message, a scarecrow, and welding gloves topping the list of the most bizarre presents given on the special day. Perhaps unsurprisingly based on these weird presents, nearly 30 per cent of mums actually confessed to faking a smile on Mother’s Day to hide away from the fact they were not keen on their present, with four per cent admitting to throwing away their gift without their children knowing. A cheeky two per cent disclosed they have even gone as far as ‘accidentally’ breaking a gift they didn’t like as an excuse to get rid of it, and one per cent have simply said their offspring can keep the present when they didn’t want it.
However, some mothers may not even get the chance to feel disgruntled, as the research found almost half of mothers do not receive a gift for Mother’s Day at all.
Catherine Woolfe, Marketing Director of CollectPlus says “Mother’s Day is a lovely opportunity to show our appreciation to our mothers, and it is interesting to see the huge variety in presents that mothers across the nation receive from the home-made to the grand financial gestures. It’s also fascinating to see that many sons forget to buy a present or outsource buying to a sibling or in some cases their wife. Luckily though the CollectPlus Click & Collect service helps make online shopping convenient and easy, so there really should be no excuse for not ordering even a little something this Mother’s Day.”
CollectPlus has worked with UK gifting expert Christina Kaiser, to handpick a selection of gifts to impress Mums this Mother’s Day inspired by the research findings. She states; “It’s about taking time to think and find the right gifts to suit your mother’s interests and likes and it doesn’t have to be a daunting process or a laborious task to find the perfect gift, if you know the best places to find them.”
Christina’s top gift ideas which are all available for delivery via CollectPlus, include:
- Warrior Book, £12.99 available from ASOS
- Silver plated heart jewellery box, £38 from The White Co.
- This work: Set of sleep products, £22, available from ASOS
- Fresh rose lip treatment, £19.50, available from John Lewis
- Dathryn Basket bag, £73 from Dune
- Iris dressing table marble set, £39 from MADE
- Missoma Quartz necklace, £85 from John Lewis
- Fuji Instax Camera, £124.99 from ASOS
- Feather pom pom slippers, £39 from The White Co.
- S’well Drinking bottle, £25 available from John Lewis
For more information on CollectPlus and Christina’s gift ideas, visit: https://www.collectplus.co.uk/blog/top-10-mothers-day-gifts-can-click-collect
March 21st 2019 - by @CollectPlus